On June 7, 2016, I reported that James Patterson, the world’s best-selling author, set out to start a revolution in the publishing industry with the launch of his BookShots line. These bite-sized books were marketed as being 150 pages or less and they were priced at $4.99. Patterson said, at the time, that he had 117 ready to go and planned on releasing 50 in 2016. As of right now, only 66 have been published over the past 16 months and there hasn’t been a new thriller in the line since December 2017’s Avalanche. With all signs pointing to this revolution not succeeding you might be wondering, why didn’t BookShots take off the way James Patterson had hoped? Let’s take a look.
Why Did James Patterson’s BookShots Fail?
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